Maximize Your ALLDATA Investment

Part Three: Customer Pick-up

If there is one area of using ALLDATA that is more overlooked than others, it has to be the vehicle pick-up area. Yet, it affords you an excellent opportunity to put your shop in a league apart from all the others.

For all but the simplest of jobs, it will be worthwhile to offer your customer printouts used in repairing their vehicle. They will be appreciative -- and impressed -- that you made the offer and that you care about their understanding of the job you did. Illustrations, specifications and detailed step-by-step repair instructions provide the information you need to demonstrate how the work was completed, how much effort was involved and the technical knowledge required. Consumers are more likely to return and recommend your shop to others when they understand the value you deliver! ALLDATA users who follow this practice report a high level of customer referrals, and for good reason.

Using ALLDATA's thorough repair instructions, detailed illustrations and specifications shows your professionalism. All repair procedures are fully detailed using a step-by-step format allowing for easier explanation and review with a customer. Many ALLDATA shops use these instructions and illustrations when delivering a repair quote to the customer.

If you have not already done so, this is also a good time to give your customer the maintenance schedule for the next factory-recommended interval, or the TSB list for the vehicle. The important point is this: Give your customer a reason to return to YOUR shop for their next service need.