ALLDATA expands its presence in Canada Industry leader implements direct market strategy for OE Automotive Repair Information and Business Productivity Programs.
Elk Grove, CA – December 15, 2011 – ALLDATA LLC,
the leading provider of manufacturers’ automotive repair
information and solutions for the professional automotive service
and collision repair industries, is expanding its direct presence
in Canada to better serve its growing customer base. The company
will operate as ALLDATA Canada Services Ltd.
“We feel the time is right to strengthen our position in the
Canadian market,” said Kevin Culmo, ALLDATA’s Group Vice
President of Sales, Operations and Strategic Planning.
“Previously, ALLDATA products were sold through a third party
distributor in Canada. The marketing effort was limited, and many
prospective customers were not cognizant of our repair, shop
management and customer relations products. We now have a
tremendous opportunity to build brand awareness and communicate
the advantages of our full ALLDATA product suite to shops
throughout the country.”
Twenty-five years ago, ALLDATA was the first to market electronic
repair information. Today, its systems are used by more than
80,000 repair shops in North America. Its core product, ALLDATA®
RepairSM S3000, provides original vehicle manufacturer’s (OE)
diagnostic and repair procedures, specifications, diagrams and
technical service bulletins on more than 33,000 engine-specific
vehicles. ALLDATA® CollisionSM S3500 includes all that, plus
detailed collision repair procedures. ALLDATA® ManageSM, an
increasingly popular shop management system, offers features
proven to increase productivity. ALLDATA® MarketSM helps shops
build long-lasting customer relationships.
Canadian subscribers are offered billing in Canadian dollars,
customer service in both French and English and comprehensive
training and support. For more information on ALLDATA in Canada,
please visit www.alldatacanada.ca or call